Chem Chem Safari

Deliverables
overview

ChemChem Safari needed a new online home to mirrior their philosophy of slow safaris. We worked with their team to dermine a new visual language for their online space, relooking at fonts, colour palettes and overall approach to layout. A stylescape led the creative process and the site was developed on Webflow so that the marketing team could self-manage and customise the site into the future.

Creative Direction

Website Strategy & Wireframing

Custom Map illustration

Webflow Development with interractive map

The style was anchored on an editorial feel, with subtle details and elegant type. Gentle overlays and open, white space gives the design lots of breathing room to let the imagery and content shine. The site feels intentionally simple, without any fluff or excess. The hand-illustrated maps bring a beautiful human touch that makes the brand feel more visually dynamic.

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